http://www.news.com.au/lifestyle/beauty/close-shave-for-the-razor-industry-as-stubble-destroys-profits/story-fnjcnzwg-1226788954741
DEAR men of Australia. Please get rid of your stubble. Yours in clean-shaven Christmas cheer - the Shaving Industry.
The above is not an actual Christmas greeting, but you can bet it's one the executives of large razor blade manufacturers would love to send.
Big Shaving is bleeding this year, as the stubble craze cuts into sales and profit expectations are slashed.
The problem is one of simple economics. The spike in facial hair means less demand for razors. Ward Klein, CEO of US-based company Energizer Holdings (which owns both Schick and Edge), recently reported that the weakness in some of the personal care categories in the US was "unprecedented".
"I'm really talking about razors and blades in particular," Mr Klein added.
So. It appears that the disposable razor industry is not making as much money.
Who is to blame? Drubbing? RM? The Gthomas method?
DEAR men of Australia. Please get rid of your stubble. Yours in clean-shaven Christmas cheer - the Shaving Industry.
The above is not an actual Christmas greeting, but you can bet it's one the executives of large razor blade manufacturers would love to send.
Big Shaving is bleeding this year, as the stubble craze cuts into sales and profit expectations are slashed.
The problem is one of simple economics. The spike in facial hair means less demand for razors. Ward Klein, CEO of US-based company Energizer Holdings (which owns both Schick and Edge), recently reported that the weakness in some of the personal care categories in the US was "unprecedented".
"I'm really talking about razors and blades in particular," Mr Klein added.
So. It appears that the disposable razor industry is not making as much money.
Who is to blame? Drubbing? RM? The Gthomas method?