- Joined
- Jun 22, 2016
- Location
- Sydney
For a time now I have been in collaboration with another user here, the venerable @Sxot who approached me with the idea of us working together to produce an Australian soap to carry some of the fragrances from Australian Private Reserve.
Well we got to talking about the idea, did the numbers, talked about the viability of making soap, the process and what we both look for in a shaving soap. We also discussed the nature of Aussies and the absolute need for Australia to produce goods here and to export them and share them with the rest of the world, be it on a large scale or indeed on a small batch, artisinal scale. We thought that this was especially important now with the recent and belated closure of SH, and the growing community here on P&C and of wet shaving in general.
Our discussions went back and forth for some several pages, we shot ideas and concepts back and forward, talked logistics and everything in between and came up with an agreement between us. One of the issues I always had with APR is that I live in the inner-city in a small apartment with space at a premium, as it stands currently APR is spread out in front of me at my 3rd computer table with the oils, bottles and perfume bases in 4x 50litre crates. I have test racks for the fragrance iterations in a cool, dark kitchen cupboard where I can place 20 or 30 vials of a certain fragrance iteration - it really is guerilla perfumery.
Suffice to say cooking soap is not something I could feasibly do, and that's where the soap cooking machine that is @Sxot come in, our discussions on soap production (and everything in-between) led to the birth of APR soap which we have been testing for the last month or so.
We have worked through 5 different iterations of the soap, and have sent out testers to certain people who own and use a very broad range of soaps. I invite them now to share their experiences of using the APR test soap. This soap was simply scented with Lavender, but the testing was purely about the performance, lather, cushion and glide of the soaps.
On March 18th APR will launch 4 soaps, I will not reveal what they are at this point aside from saying that one will be General Ledger and the other will be Alfredus Choice so I just pork chopped myself right there.
The new soaps will be presented with a new APR design and waterproof labels (as will the aftershaves) and will come in 125gram tubs. They will be strictly in keeping with the APR philosophy of being well perfumed and hand made, I refuse to cut any corners whatsoever in this regard, I will be using the soaps daily.
Change is Inevitable
From the 18th of March APR will change, this is necessary for it to continue and to remain viable...
I cannot continue to offer 12 to 16 fragrances, it is swamping me with work, requires big cash outlay for oils ($1000 - $1500 per fragrance) and due to my IRL work commitments I am really struggling, especially as I was stupid enough to join FB and post SOTD's. Due to the nature of 'trigger pulling' that exists in the wet-shaving scene, APR is being bloody deluged with US and European wet shavers ordering stuff. I am small batch, hand made artisan and I can't cope with the volume I regret to say - APR is still tiny, but when you hit such large markets the volumes get scary big really fast.
What will happen is that I will go seasonal, 2 to 4 scents and soaps per season on the website and that is it. The good news is that there will be P&C exclusives, you guys supported, encouraged, assisted and pork chopped APR from the get go so I will continue producing cost-price fragrances for us here alone and offer them up as they come into being - same price range, etc as always in the same limited quantities. It is the least I can do and it is something I enjoy doing, sharing LE scents and ideas that come to mind when we can't find an aftershave to pair with a soap!
TLDR: 4 Soaps and Splashes on the APR website, 4 soaps and splashes on P&C + P&C APR Exclusives.
Anyway enough meandering from me. That was just a honest insight to whats been going on, how it has been effecting me personally (and my dear wife) and how I am navigating the circumstances going forward.
I now invite @alfredus @TomG and @nsavage to place their reviews, thoughts and observations in relation to the test soap that we sent out. The soap was sent out 'fresh' as it were and was a little softer than it would normally be. I have my own feelings on the soap and have relayed them to the APR master cook @Sxot but this is about the testers opinions...
over to you guys...
Well we got to talking about the idea, did the numbers, talked about the viability of making soap, the process and what we both look for in a shaving soap. We also discussed the nature of Aussies and the absolute need for Australia to produce goods here and to export them and share them with the rest of the world, be it on a large scale or indeed on a small batch, artisinal scale. We thought that this was especially important now with the recent and belated closure of SH, and the growing community here on P&C and of wet shaving in general.
Our discussions went back and forth for some several pages, we shot ideas and concepts back and forward, talked logistics and everything in between and came up with an agreement between us. One of the issues I always had with APR is that I live in the inner-city in a small apartment with space at a premium, as it stands currently APR is spread out in front of me at my 3rd computer table with the oils, bottles and perfume bases in 4x 50litre crates. I have test racks for the fragrance iterations in a cool, dark kitchen cupboard where I can place 20 or 30 vials of a certain fragrance iteration - it really is guerilla perfumery.
Suffice to say cooking soap is not something I could feasibly do, and that's where the soap cooking machine that is @Sxot come in, our discussions on soap production (and everything in-between) led to the birth of APR soap which we have been testing for the last month or so.
We have worked through 5 different iterations of the soap, and have sent out testers to certain people who own and use a very broad range of soaps. I invite them now to share their experiences of using the APR test soap. This soap was simply scented with Lavender, but the testing was purely about the performance, lather, cushion and glide of the soaps.
On March 18th APR will launch 4 soaps, I will not reveal what they are at this point aside from saying that one will be General Ledger and the other will be Alfredus Choice so I just pork chopped myself right there.
The new soaps will be presented with a new APR design and waterproof labels (as will the aftershaves) and will come in 125gram tubs. They will be strictly in keeping with the APR philosophy of being well perfumed and hand made, I refuse to cut any corners whatsoever in this regard, I will be using the soaps daily.
Change is Inevitable
From the 18th of March APR will change, this is necessary for it to continue and to remain viable...
I cannot continue to offer 12 to 16 fragrances, it is swamping me with work, requires big cash outlay for oils ($1000 - $1500 per fragrance) and due to my IRL work commitments I am really struggling, especially as I was stupid enough to join FB and post SOTD's. Due to the nature of 'trigger pulling' that exists in the wet-shaving scene, APR is being bloody deluged with US and European wet shavers ordering stuff. I am small batch, hand made artisan and I can't cope with the volume I regret to say - APR is still tiny, but when you hit such large markets the volumes get scary big really fast.
What will happen is that I will go seasonal, 2 to 4 scents and soaps per season on the website and that is it. The good news is that there will be P&C exclusives, you guys supported, encouraged, assisted and pork chopped APR from the get go so I will continue producing cost-price fragrances for us here alone and offer them up as they come into being - same price range, etc as always in the same limited quantities. It is the least I can do and it is something I enjoy doing, sharing LE scents and ideas that come to mind when we can't find an aftershave to pair with a soap!
TLDR: 4 Soaps and Splashes on the APR website, 4 soaps and splashes on P&C + P&C APR Exclusives.
Anyway enough meandering from me. That was just a honest insight to whats been going on, how it has been effecting me personally (and my dear wife) and how I am navigating the circumstances going forward.
I now invite @alfredus @TomG and @nsavage to place their reviews, thoughts and observations in relation to the test soap that we sent out. The soap was sent out 'fresh' as it were and was a little softer than it would normally be. I have my own feelings on the soap and have relayed them to the APR master cook @Sxot but this is about the testers opinions...
over to you guys...